Ask yourself the question is BNI your biggest client?

“What?” You ask.
“Is BNI your biggest client?” I repeat.
“No! XYZ Company is MY biggest client,” you reply.
“Ok, that’s great!” I say. “Well then, may I ask you a few questions about your BIGGEST CLIENT?

“Sure,” you reply.
- Are you ever late or a no-show when you have a meeting with your BIGGEST CLIENT?
- If your BIGGEST CLIENT ever asks for help, or to meet, do you ignore them or say no?
- When you’re meeting with your BIGGEST CLIENT, do you reply to other emails and texts?

Looking confused, you say, “HECK NO! They’re my biggest client!”
Well then, what is BNI to you?
Think about it, you “should” be getting the majority of your business (aka referrals) FROM BNI. And if you look at your BNI Connect page, you can see how much money you’ve made from BNI in the last 12 months and for the lifetime of your BNI membership.

So, think again. Shift your mindset. If you’re getting 45%+ of your revenue from BNI, then, in a sense, isn’t BNI your “BIGGEST CLIENT”?
Ahhhhh, now you get it. So, I’ll ask again… Is BNI YOUR BIGGEST CLIENT?
Well, then…
- Are you ever late or a no-show when you have a meeting with your BIGGEST CLIENT?
- If your BIGGEST CLIENT ever asks for help, or to meet, do you ignore them or say no?
- When you’re meeting with your BIGGEST CLIENT, do you reply to other emails and texts?

When you treat BNI like your “BIGGEST CLIENT”, you’ll see a change in how you “show up” to meetings, and most definitely your ROI. Try it out for a month. See how this changes your mindset toward BNI and how the benefits pay off.

Cheers to your success!
Sandi Ballard, acc, cvacc
Motivator. Taskmaster. Connector… COACH!
Growing Forward Success Coaching, Helping You Achieve Your Success!
Check out my books on Amazon amazon.com/author/sandiacc
I help people define their goals and stay focused and motivated to achieve them!



